Privacy Policy

Last updated: 2026

At Amrutt Kenya, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, and the choices you have when shopping with us online or interacting with our services.

1. Information We Collect

We collect information that you provide directly to us and information that is collected automatically when you use our website.

  • Account and contact details: name, email address, phone number, shipping and billing addresses.
  • Order information: products purchased, order history, delivery preferences and related notes.
  • Payment information: we work with trusted payment partners (including M-Pesa and card processors). We do not store your M-Pesa PIN or full card numbers on our servers.
  • Usage data: pages visited, time on site, device type, browser, and approximate location, collected via cookies and analytics tools.

2. How We Use Your Information

We use your information to:

  • Process and deliver your orders and provide customer support.
  • Communicate with you about your orders, account, and important service updates.
  • Personalise your experience, such as showing relevant products and offers.
  • Improve our website performance, security, and user experience through analytics and troubleshooting.
  • Comply with legal, tax, and accounting obligations and prevent fraud or abuse.

3. Cookies and Tracking

We use cookies and similar technologies to keep you signed in, remember your cart, and understand how our site is used.

  • Essential cookies required for the website and checkout to function.
  • Analytics cookies that help us understand traffic and performance (for example, which pages are most popular).

You can control cookies through your browser settings, but disabling certain cookies may affect your ability to use some parts of the site.

4. M-Pesa and Other Payments

When you pay using M-Pesa or other payment options, your payment is processed by our payment partners. We receive confirmation of payment status and limited transaction details such as:

  • Masked phone number and name associated with the M-Pesa account.
  • Amount paid and reference details for reconciling your order.

We use this information only to confirm and reconcile your order and to prevent fraud. We do not store or have access to your M-Pesa PIN.

5. Sharing Your Information

We do not sell your personal data. We may share limited data with:

  • Service providers: couriers, payment processors, IT and analytics providers who help us run our business.
  • Regulators or law enforcement: when required by applicable law or to protect our rights and our customers.

6. Data Retention and Security

We keep your order and account information for as long as necessary to provide our services and meet legal obligations. We apply reasonable technical and organisational measures to protect your data against loss, misuse, and unauthorised access.

7. Your Rights

Depending on your local laws, you may have rights to access, correct, or delete your personal data, or to object to certain types of processing.

To exercise these rights, or to ask questions about this Privacy Policy, please contact us using the details on our Contact Us page.

8. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page with a revised “Last updated” date.

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